Introduction
Excerpt Your ability to clearly communicate your ideas can be the difference between winning a bid and loosing a bid, winning friends and loosing friends in the corporate environment, selling an idea and failing to sell an idea, gaining or loosing support for a piece of work, and the list could go on. How and what you communicate depends entirely on who your target audience is. So there is no one clear and simple mode of communications.
Collateral
Imagine your engaged as a building project manager in a piece of work to construct a building in a major city. There are number of key stakeholders who are interested in this project and wish to be either, consulted or kept informed regarding the progress of the work. Two stakeholders that have come to your attention are the chief financial officer (CFO) of the project and the senior structural engineer. Both these stakeholders have a requested reports on the progress of the project.
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